An AI chatbot for marketing that turns clicks into conversations.

Give the agent the campaign before it goes live

A chatbot on a campaign page is only as good as what it knows about the campaign. Before launch, add the landing page as a Data Source, along with any offer terms, product pages or a short FAQ document. If the page changes during the campaign, click Resync on that source so the agent doesn’t quote an old price or end date.

Use the greeting and quick replies to match the page. A gift guide might open with “Looking for a gift?” and quick replies for budget ranges. A B2B landing page might offer “See pricing” and “Talk to the team”. Keep the in-chat form short and ask only for what your team will use, usually a name, an email and one qualifying detail.

Recommend, don’t push

For Shopify stores, product recommendations work best when your product descriptions say who each product is for. The agent matches what shoppers tell it against your catalog, so a description like “smooth, low-acid, good for French press” gives it something to work with. Vague copy gives vague suggestions.

Let the agent answer first and collect details second. A visitor who gets a straight answer about your offer has a reason to leave an email. One who meets a form before any help often doesn’t.

Treat the dashboard as research

After a campaign, look at Trending Topics and Unanswered Questions for that period. Trending Topics tells you what people cared about. Unanswered Questions tells you what your page left out. Both are cheaper than a survey and more honest, because they’re what visitors typed when nobody was asking. Fix the gaps on the page itself, not just in the chatbot, so every visitor benefits.